Off-Grid Pop-up Pub
Set in a remote location on the wild North Coast of Cornwall, New British Design’s back to basics bunk house is an off-grid pub/woodland retreat for up to 6 people. Taking the shape and form of it from the traditional Cornish Engine House, the pub design uses a primary pallete of wood and tin to create a light weight, scaled down interpretation of the original stone Engine House situated nearby.
Commissioned by Danish brand Carlsberg
The Engine House is the latest in a series of off-grid architectural experiments by New British Design who alongside traditional architectural services take on experimental and experiential projects that push the boundaries of what is possible.
Working with nature to enhance what was already there, the light-weight structure of the pub and deck hovers above the stream and weaves itself considerately around the trees and giant ferns. Well supported by a series of foundation pads made from recycled plastic and made from locally sourced larch and up-cycled tin, the design is about as low impact as any building can be. At night a series of polycarbonate panels set into the timber frame allows the building to become a lantern.
‘We wanted to explore living space through a series of experimental prototypes on a 1:1 scale. We also wanted to create a low-impact structure which placed as much importance on the outside space as the inside. With this brief came a huge sense of responsibility. To set out to place something on a site so untouched warrants a new level of respect’.
Ben Huggins, Project Architect
A Return to Their Roots
Danish brand Carlsberg are on a mission to get back to their routes. Struggling to stand out in a declining lager market, the beer performs well in blind taste test but until the recent award winning rebrand by Taxi Studio, had not communicated well what made them special.
Commissioning New British Design to create a hand-crafted, Architect designed off-grid pub for their latest social media campaign is an innovative move with all the right messages. Working with experiential agency Hyperactive and sister company, Fold7, the filming of the build took a team of 30 camera crew and a cast 6 to tell the story.
Build The Danish Way - Click link to view short films from Carlsberg